Managing the COVID-19 Impact on Your 2020 Trade Shows

Managing the COVID-19 Impact on Your 2020 Trade Shows

Conferences and public events are being greatly impacted by the COVID-19 virus as seen over the past 30 days. The threat is serious and specific steps are being taken in an effort to contain the virus. The CDC suggests “Know the facts about coronavirus and help stop...
How to Add Gamification to your Trade Show Strategy

How to Add Gamification to your Trade Show Strategy

Customer Engagement Amplified  Gamification is exciting because it can drive attendee traffic, capture leads and secure important research data on your product or service and be fun all at the same time.  According to Jane McGonigal, Game Designer and author of...