by Ray Cruz | Jan 28, 2016 | Tips & Tricks
Exhibiting at a trade show can be a significant marketing investment, and take a large part of your marketing budget. How can you participate at a key trade show, without breaking your budget? With a little strategic trade show marketing, you can have your exhibit...
by Star Marketing | Jan 27, 2016 | Business, Exhibits, Tips & Tricks
If you are involved in the trade show exhibit industry, chances are you and your team have asked “Does it make more sense for us to purchase vs rental?” There is more to consider to this question than merely the numbers. But as an accounting manager, numbers are my...
by Star Marketing | Dec 23, 2015 | Events, Exhibits, Tips & Tricks
Maybe you are getting ready to hold a meeting for the first time or maybe you’ve been hosting the same meeting for years and it’s time for a switch up; either way there are many factors that go into choosing the best location for your event. INFRASTRUCTURE What kind...
by Ray Cruz | Nov 24, 2015 | Business, Marketing, Tips & Tricks
Looking for marketing ideas to attract, engage, and retain visitors to your next trade show exhibit? Here’s some ideas: PRE-SHOW IDEAS Take advantage of any marketing services available through your respective show. Review the potential benefit of attendee...
by Star Marketing | Aug 6, 2014 | Tips & Tricks
Traveling, especially for work travel, can be grueling physically and mentally. Getting to and from your destination is hard enough and then when you land, you are often confronted with a hectic schedule. Before you begin your work travel, consider getting the...
